Your NLP questions... answered

Discover how to run your brain, take control of your life, and become the best version of yourself, by leveraging a unique methodology that has been used all over the world, without having to break the bank!

“Brains aren’t designed to get results; they go in directions. If you know how the brain works you can set your own directions. If you don’t, then someone else will.”

-Richard Bandler

Co-founder of NLP

You’ve heard about it in passing. 

Or someone introduced you to it. 

But now you can’t get it out of your head. 

Learning about NLP for the first time is like seeing the world with new eyes. 

People aren’t slaves to their thoughts and feelings. 

It turns out, there are practical ways that you can run your brain and body to create the life you want. 

So you do a quick Google search to see what you can find. 

The good news is that there’s a ton of stuff online. 

That’s also the bad news too. 

There’s close to 6 million search results.

So you start visiting websites and see what you can learn. 

Some of it is actually pretty good stuff. 

“This guy (or gal) knows what they’re talking about”, you think. 

And then you read another article. 

And then another one. 

Now you got a dozen tabs open and you’re subscribing to email lists left and right. 

Some people say one thing and others say something else. 

You learn about NLP Practitioner certifications, but the good ones cost thousands of dollars.

 Transform Destiny charges $3,497 for their NLP Practitioner certification. 

The NLP Center of New York charges $3,595 for their NLP Practitioner certification. 

The Tad James Co. charge $5,195 for their NLP Practitioner certification. 

I could go on and on.

The point is, you shouldn’t have to shell out thousands of dollars to start benefiting from NLP today.

Before you begin your NLP journey (or any journey in general), it helps to know the

4 operational principles of NLP. 

The 4 Operational Principles of NLP

Know your outcome

What is it that you’re trying to achieve? 

Have sufficient sensory acuity to know whether or not you’re getting there

You’re either moving towards or away from your goal. Pay attention to see which is happening. 

Have sufficient flexibility of behavior so that you can vary your behavior until you get your desired outcome

It’s not enough to notice where you are in relation to your goal. You may have to change what you’re doing so that the odds of success are in your favor.

Take Action Now!

The only place we can act is in the present. Do what you can with what you have. 

Intro to NLP 

This is an easy-to-follow video course that will give you the 10,000-foot overview on NLP as well as some practical tools to help you use the technology right away. 

Here's What You'll Learn

  • The 3 Key Language Models that will help you wield linguistic influence over other people.
  • The 4 Operational Principles of NLP that will help you get the most out of the technology.
  • 8 types of frames and how to use them to get amazing results.
  • The key to making outcomes more achievable.
  • Find out what representational system someone is using just by looking at their eyes.
  • The key internal processing filters people use to shape their model of the world.
  • A brief overview of NLP Meta-Programs and how they help you figure people out.
  • And much more!

About Jacob Laguerre

Jacob Laguerre is the Founder of PCI Alpha. He's been studying and practicing NLP since 2015. He's been featured in various publications such as FOX, CBS, and NBC. He also has taught over 2,505 students through his online courses. 

In his free time, he enjoys contemplating the meaning of life, taking long walks, and trying new foods. 

Here's What You Get In The Course:


Chapter 1: The Foundations of NLP

We'll start learning about NLP by first breaking it down letter by letter to understand how it all fits together. Then, we'll dive into the history as well as some useful filters we can use for perceiving the world.

Lesson 1: NLP Model

Lesson 2: History of NLP

Lesson 3: NLP Presuppositions


Chapter 2: Attitude is Everything

Contrary to popular belief, NLP is an attitude first. Learn what it takes to adopt an NLP mindset. 

Lesson 4: NLP Attitude

Lesson 5: Elements of Attitude


Chapter 3: Setting Up For Success

There are no guarantees in life other than death and taxes. But, you can increase your chances of success with NLP by following what you learn in the next 2 lessons. 

Lesson 6: The 4 Operational Principles

Lesson 7: Well-Formedness Conditions


Chapter 4: How We Think & Experience

NLP has an innovative approach to subjectivity and personal experience. It has paved the way for understanding human excellence on a practical level. Each of these lessons provides a unique lens for understanding how we represent things and the various forces that shape our internal reality

Lesson 8: Eye-Accessing Cues

Lesson 9: NLP Communication Model

Lesson 10: Time-lines

Lesson 11: Meta-Programs Overview


Chapter 5: NLP Mental Hacks

NLP has some clever tricks for taking control of our mind and shifting how we view things. They also help to expand your behavioral flexibility so you can take the necessary actions to achieve your goals.

Lesson 12: NLP Frames

Lesson 13: Neurological Levels

Lesson 14: Hierarchy of Ideas


Chapter 6: Strategies 101

The word “strategy” has a very particular meaning in NLP. Learning how they work will enable you to model how successful people act and create excellence in your own life. 

Lesson 15: Strategies

Lesson 16: TOTE Model


Chapter 7: The Key Language Models

These 3 sets of language patterns is the result of the modeling work that Richard Bandler and John Grinder (the co-founders of NLP) did when they were first figuring out what it takes to become an excellent communicator.

Lesson 17: Meta Model

Lesson 18: Milton Model

Lesson 19: Sleight of Mouth

“The easier you can make it inside your head, the easier it will make things outside your head.” 

-Richard Bandler

Co-founder of NLP

Intro to NLP is a non-certification course

This course will not turn you into an NLP Practitioner. However, you will learn many things that a competent NLP Pracititoner should know. 

At the end of the day, it's about learning the knowledge and using it. It's not about having some fancy title. Do the thing and you will have the power.

money back

Try this course out for 30 days. If you're not completely satisfied and feel like you've gotten your money's worth, just shoot us an email within 30 days over at support at and we'll give you a full refund. No questions asked.


how do i know you're qualified to teach this stuff?

I'm a certified NLP Practitioner and have been studying and practicing NLP since 2015. I've also been featured in NBC, CBS, and FOX and have taught over 2,000 students through my online courses.

what if i don't need it right now?

How much time can you afford to spend to figure things out on your own? Time is our most valuable resource. Get instant access to everything you need to know all in one place.  Or good luck searching through 6 million search results.

what if i don't like it?

If you don't like it for any reason, send us an email over at support at within 30 days and we'll give you a full refund. No questions asked.

Enroll today and learn the ABC's of NLP.

The journey of a thousand miles begins with a single step. Let this course be your first step into the world of NLP.

A Note from Jacob

I’ve poured my blood, sweat and tears into making a course that’s newbie-friendly and will help you develop a solid understanding of NLP. I don’t want you to go through the same struggle I did to learn NLP before I got my certification.

There’s a ton of great info out there on NLP, but nobody has time to sift through a bazillion links. Learn the fundamentals right there in this course and if you do decide to get a certification, you’ll at least have working knowledge of the most important concepts.

See you in the first lesson.

Jacob Laguerre

PCI Alpha

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